Books we love.
Check out the titles on our bookshelf and grab a few to add to yours. These books are excellent to help you grow your business, gain more clients, or just plain inspire you in your work. Click a cover to find out more and order from Amazon. Every book you order helps support our website and show.
Heck, if you want to support the show and buy us a book, I’d love that. We’ll mention you on the show! Check out our Amazon wishlist.
Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business
Every day, brands lose millions of dollars simply because they do not have a clear message that tells consumers who they are and what value they will add to their customers’ lives. To solve this dilemma, Donald Miller wrote Building a StoryBrand, which has become the quintessential guide for anyone looking to craft or strengthen their brand’s message.
This Is Marketing
Seth Godin offers the core of his marketing wisdom in one compact, accessible, timeless package. This is Marketing shows you how to do work you're proud of, whether you're a tech startup founder, a small business owner, or part of a large corporation.
Building a Story Brand
New York Times best-selling author Donald Miller uses the seven universal elements of powerful stories to teach listeners how to dramatically improve how they connect with customers and grow their businesses.
Influence: The Psychology of Persuasion
In this highly acclaimed New York Times bestseller, Dr. Robert B. Cialdini—the seminal expert in the field of influence and persuasion—explains the psychology of why people say yes and how to apply these principles ethically in business and everyday situations.
The 22 Immutable Laws of Branding
This book proclaims that the only way to stand out in today’s marketplace is to build your product or service into a brand - and provides the step-by-step instructions you need to do so.
The Rieses divulge the controversial and counterintuitive strategies and secrets that both small and large companies have used to establish brands. The 22 Immutable Laws of Branding is the essential primer on building a category-dominating, world-class brand.
The 22 Immutable Laws of Marketing
In The 22 Immutable Laws of Marketing, Ries and Trout offer a compendium of twenty-two innovative rules for understanding and succeeding in the international marketplace. From the Law of Leadership, to The Law of the Category, to The Law of the Mind, these valuable insights stand the test of time and present a clear path to successful products. Violate them at your own risk.
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