Podcast Episodes
Subscribe to Studio Builder in your favourite podcast app.
3 Ways to Harness Your Blog for Social Media
Now that you’ve got a blog that’s great for SEO and your clients, I’m going to tell you three ways you can put your blog to use without you actually having to do much additional work.
How to Maximize Your Photography Blog’s Potential
A major part of my SEO strategy, and something I think should be part of your SEO strategy, is blogging. In this episode, I outline some awesome ways to maximize your blog’s potential and how to create posts that automatically update themselves over time.
Creating Content for Your Photography Blog
When you’re creating posts for your blogs, you want to do so in a way that creates value for potential clients and also improves your position in search results and increases the number of impressions your website gets. This doesn’t need to be complicated.
Why Your Photography Website Should Have a Blog
As photographers, our websites are image-heavy. but Google indexes images differently than it indexes text, so we want to make sure we also feed the search engines some text to inform it about which keyword phrases to rank us for. That's where blogging comes in.
SEO Best Practices for Photography Websites
How do you develop best practices for creating and maintaining good SEO for your photography website? It's actually pretty simple. In this episode, I outline five things you need to do to develop a good SEO practice for your website.
A Primer on Simple and Effective SEO
Headers are more important than paragraphs, and the text at the top of a page is more important than the text at the bottom of a page. That’s it. That is the foundation of good SEO.
Serve With Love
One of the things I want to start talking about more and addressing more in this podcast is mindset. Things like having confidence in yourself, developing an abundance mindset, and even today’s topic — love.
When and Why Photographers Should Work For Free
In this episode, I look at 10 different pricing models and briefly talk about how you could apply each of them to your business, either to the business as a whole or to individual products and services.
10 Ways to Price Your Photography Services
In this episode, I look at 10 different pricing models and briefly talk about how you could apply each of them to your business, either to the business as a whole or to individual products and services.
September 2020
A look back on the first month of Studio Builder and the realities of running a wedding photography business during a pandemic.
Forget Your Password
If you use a common password on many sites, stop. Stop doing that. Right now. All it takes is one security breach, one hack, at one company, one website, to jeopardize all of your accounts, your financial stability, and even the security of your identity.
Managing Your Google My Business Listing
When it comes to Search Engine Optimization for their business, a lot of people stop at the text of their website. People often overlook their Google My Business listing. In this episode, I tell you what you need to do to get your My Business listing up and running on Google and what you can do to make your listing shine, including a couple of things that could help improve your SEO rankings, and why you absolutely must at least claim your business listing on Google.
You Need a DAM Backup Plan
The most valuable assets in our business are not our cameras, our lenses, expensive lighting systems, or even our medium format digital backs because we all have one of those right. No, the most valuable assets in our business are our images, our digital assets. We need to protect them at all costs.
3 Ways to Improve Your Image SEO
When it comes to SEO it’s easy to neglect our images. Use these three techniques to improve and maintain good SEO practices when it comes to your website’s imagery.
How to Automate Almost Everything
We live in an amazing age of automation when even one simple integration can save us countless hours of repetitive work. In this episode, I discuss the many wonderful ways I use cross-service integrations to make my life happier and managing a one-person studio easier.
Stop Wasting Time Doing Repetitive Tasks
If you can cut down on one hour of mind-numbingly boring task work every week, you can reclaim more than an entire week of work in a year. Stop wasting time doing repetitive tasks and start automating everything.
3 Ways to Create, Define and Refine Your Photographic Identity
It's better to be different than to be better. Establish your own photographic identity based on your personal preferences and refine it over time to distinguish yourself from your competitors.
Your Graphic Identity is More Than Just a Logo
Your graphic identity consists of all the things that help your brand or business differentiate itself visually in its graphic forms. It’s your brand’s sense of style, from its choice of typeface to its logos, wordmarks, colour palettes, design layouts, and even the environment and interior design of your studio or office.